Today, many people prefer a memory foam mattress for its pressure-relieving comfort, ability to conform and adapt to each person's body, and outstanding motion isolation. Even so, traditional memory foam technology hasn't changed much since it was invented more than 40 years ago. While it can provide great comfort to many, others find that memory foam mattresses can sleep too hot, sink in too deeply or make it hard to adjust sleep positions in the night. Isn't it about time that someone reinvented memory foam"

Introducing the new iComfort Sleep System by Serta, featuring our Cool Action Gel Memory Foam - the world's first memory foam infused with the support and cooling touch of Serta's MicroSupport gel. This revolutionary new memory foam is designed to deliver superior pressure relief and more targeted support while sleeping cooler than ordinary memory foam. Plus, it is antimicrobial and dust mite resistant to help protect your mattress from potential allergens.

Experience all the benefits of Serta's Cool Action Gel Memory Foam with the Insight bed. This bed offers contouring, pressure-relieving comfort at the sleep surface while also supporting your body where it needs it most.

Features:

• Cool Action Gel Memory Foam: Serta's Cool Action Gel Memory Foam is the world's first memory foam infused with the support and cooling touch of Serta's MicroSupport gel. This revolutionary new memory foam is designed to deliver superior pressure relief and more targeted support while sleeping cooler than ordinary memory foam.
• ComfortLast Foam Core with Ultimate Edge Support: This advanced foam support system is designed to help support your body throughout the night, promoting a more restful night's sleep. Plus, Ultimate Edge Support strengthens the mattress edges, reducing that annoying edge "roll-off" so you have more room to stretch.